About Us

Custom Sports Group

Founded in 2011 by Travis and Elly, Custom Sports Group was born from a shared obsession with sport, style, and the art of custom design. With deep roots in the sporting world — and golf in particular — our mission is simple: to create premium, personalised sporting gear that elevates your game, enhances your brand, and turns heads on and off the greens.

Travis has been swinging a golf club since he could walk, growing up in a family of champion golfers who played the local circuit. He’s competed across the globe and lives and breathes the game, bringing world-class insight to every product we craft. Alongside Elly, who brings creative flair and business acumen from years immersed in styling, creativity and fashion, the duo has built a brand that champions individuality, precision, performance and style.

We don’t just customise — we set the standard. We’re proud to be Australia’s original custom sporting brand, often imitated but never matched. Our reputation is built on authentic passion, meticulous attention to detail, and a commitment to helping every sports enthusiast stand out, both in play and in presentation.

From our purpose-built sports showroom located in Robina on the Gold Coast, we custom design sporting gear for professionals, businesses, and everyday players who want more than off-the-shelf. Whether it’s a set of personalised golf bags, custom novelty headcovers, personalised company umbrellas, superior made luxury hats, ball markers made to order, or any of our apparel and accessories — every product is tailored and designed in-house to your exact vision at a cost that is unrivalled in price and quality.

We genuinely love what we do — and it shows in every stitch, seam, and design. This isn’t just a business to us — it’s a way of life. And no matter how high the standard, we’ll always strive to be better, to innovate further, and to keep lifting the game — one custom piece at a time.